Home › Examples

Examples

Negative review response examples.

Stuck on what to say to a one-star review? Here are calm, professional replies for the most common complaints — ready to adapt.

In shortAcknowledge the problem, apologise sincerely, avoid excuses, and offer to make it right offline. Below are copy-and-adapt replies for the most common one- and two-star situations.

How do you respond to a negative Google review?

Acknowledge the issue, apologise, and offer to put it right — without being defensive. Keep it short, take the detail offline, and remember you're writing for everyone who reads it next, not just the unhappy customer.

Long wait or slow service

Review ★★★★★

"Waited over half an hour past my appointment with no explanation. Frustrating."

✓ A reply that works

Hi Megan, I'm really sorry we kept you waiting that long without keeping you updated — that's not the experience we want anyone to have. I'd like to understand what went wrong on the day; could you drop us a message so we can make it up to you? Thanks for the honest feedback.

Quality of work or product

Review ★★★★

"The job looked rushed and I had to call them back to fix it."

✓ A reply that works

Hi Tom, thank you for flagging this — it's not the standard we hold ourselves to and I want to get it sorted properly. Please reach out directly and we'll arrange to put it right at no cost to you. I appreciate you giving us the chance to fix it.

Rude or unhelpful staff

Review ★★★★★

"Felt like I was being a nuisance just for asking a question."

✓ A reply that works

Hi Priya, I'm sorry you were made to feel that way — that's genuinely not who we are, and I'll be talking it through with the team. I'd really like to hear more so I can address it; please get in touch directly. Thank you for letting us know.

Price complaint

Review ★★★★★

"Good work but I thought it was expensive for what it was."

✓ A reply that works

Hi Dan, thanks for the kind words on the work itself, and fair enough on the price — we always aim to be clear and upfront on costs. If anything wasn't explained well beforehand, I'd like to know. Do reach out and we'll happily talk it through.

What not to do

Want a tool that drafts these replies for you in your own voice, approved on WhatsApp?

Join the waitlist →